Every hawker identifies a marketplace , I need to find mine . The entry barriers I would face is tremendous . My basket contains plain vanilla services , how am I to attract prospects out there who are looking for quality outsourced services which are also by the way cost effective !

Let me make my list of a Target Audience , this is a very broad range . I may narrow this down later .

• CIO's ( always number 1 on every get list , poor fellas!)
• CFO ( very important decision maker when it comes to the sign off , better be ready with your numbers )
• VP - IT , Integration ,Systems,Infrastructure,QA, Outsourcing,Development etc
• Director - All of the above
• Manager - Gate keepers

Hmm , thats an impressive first list . But I dont think its enough dope to even pen my campaign ....